What are case studies? They’re simply real-life stories of two correlating events or incidents. In other words, this happened as a result of that. In the business world, they’re often related to success stories. An actual incident where a problem existed, a solution was implemented, and the problem was solved. Pretty simple isn’t it? Not … Continue reading Making a Case for Case Studies
With the holidays behind us, a new year ahead of us, and plenty of work to be done – we could use a little boost to our spirits! For some of us, a new year means new opportunities and another shot at keeping our resolutions and achieving our goals. For those of us moping around … Continue reading Good tidings in December 2010 spills over into 2011!
As we step into a New Year, Bluff Manufacturing takes a look back at 2010. It was a great honor for me to have kicked off Bluff Manufacturing’s marketing and sales agenda for 2010 by joining Bluff as the Marketing and Sales Director early in the year. Designing a strategic plan meant implementing several changes … Continue reading Happy New Year! A Look Back at 2010!
In the manufacturing industry, skilled welders hold great significance. Therefore, recent news articles citing a general decline of skilled welders even with prevailing high unemployment rates, presents an interesting conundrum. Finding qualified welders is difficult enough, but finding experienced welders is even more so. This is not just a problem in the United States; a … Continue reading Where have all the welders gone?
That was in Harry’s own words. Harry Davidson and Sid Blache, our Business Development Managers, as well as myself, have been doing the beer rounds this past October. Our beer rounds have been taking place at beer conventions exchanging business cards and networking rather than guzzling down a six-pack at your friendly neighborhood bars and … Continue reading Making friends one six pack at a time!
It always takes marketing genius to come up with unique solutions. At Bluff Manufacturing, our yard ramps ship out weekly to different locations throughout the United States. These gargantuan yard ramps measure 6 – 7 feet in width, 30-36 feet in length and weigh up to 7,000 pounds with capacities ranging to 60,000 pounds. Because … Continue reading The Adventures of the Traveling Bluff Yard Ramp
For the longest time, manufacturing was the backbone of American society. That is until most of these jobs were transferred overseas. However you slice and dice the economics of the manufacturing sector, it definitely hurt a lot of Americans who lost their jobs. Today, America is trying to bring these jobs back to American shores … Continue reading Made in America!
While we’re still enjoying relatively warm weather here in Texas and other parts of the Southwest, temperatures are rapidly dropping in and around other parts of the country. Living in Texas makes it easy to forget that summer is officially over and fall is already here! And if the Labor Day weekend didn’t mark the … Continue reading Falling leaves signal the end of the third quarter of 2010!
Sales and Marketing are two sides of the same coin. Two business functions that have their own distinctive roles yet are so closely connected. They both depend heavily on each other to develop and grow business; however sometimes there are huge chasms between them. The biggest gap appears to be in communication and exchange of … Continue reading A penny for your thoughts, and a whole lot more for your feedback!